Time spent more valid than the page view - Nielsen (e-Consultancy) by Top uk websites

Mon, 23 Apr 2007 06:01:09 -0400

Time spent more valid than the page view - Nielsen (e-Consultancy)

by Top uk websites (top-uk-websites) @ Mon, 23 Apr 2007 06:01:09 -0400
A new study by Nielsen/NetRatings examines the top UK websites using three different metrics - page impressions, visitors, and time spent. It concludes that the page view is becoming less relevant, a mantra we're hearing increasingly often. The report argues that the growth of Web 2.0 sites, and the different ways that users are interacting with social media means that advertisers are ... Work from home Work from home